( 
)
Marketing online comes down to two key components:
1) Getting traffic.
2) Converting the traffic (meaning, selling your surfers on whatever you’re offering).
I generally refer to these as on and off-site marketing. Off-site is collecting targeted prospects and eyeballs. On-site marketing consists of tweaking your sales message to get your prospects to buy, subscribe or whatever (ie, do what you want).
Where can you find traffic?
1) PPC / adsense
2) Email / Subscriber lists
3) SEO
4) Trade trafffic (recipical links)
5) JV Deals
6) Affiliate Programs
7) Ads on other sites
8) Plugs (blogs, sites, etc)
9) Viral Programs (word of mouth)
10) Offline Marketing
How can you montize your site?
1) sell clicks (yahoo, adsense)
2) sell ad space
3) Promote affiliate programs
4) Sell your own products
5) Cost per actions (CPA's) fill out a form
BIG MISTAKE TO AVOID
I’ve seen this one made many, many times. Like I said above, getting traffic often befuddles would-be online marketers. So I’ve noticed that people will spend all kinds of time on their site - tweaking this, prodding that and getting everything absolutely perfect. They’ll do this BEFORE working on getting traffic. At least when considering seo traffic, this is BACKWARDS. Why? Building significant search engine traffic takes time.
So, start your SEO NOW and work on your on-site marketing as you go. In addition, SEs don’t like perfect sites – they like sites that look like they were built by a human. In even more addition, myspace.com is crap in terms of design and optimization, and it’s still in the top 3 trafficed sites in the world. So if your site isn’t perfect, don’t worry about it. Work on your traffic and the rest will come…
2009. Copyrighted Hot Internet Network, Inc.
Thank you for voting. If your vote meets our 
