Your web site should be a key component of your marketing activities, reinforcing your brand, driving traffic to your site.  A comprehensive, objective     
analysis will ensure that an existing web site attracts your target audience by  being "search engine friendly". In today's competitive market, search engine optimization may turn your web site into a powerful site that  maximizes the number of searchers, therefore maximizing your business.

An search engine optimization audit can be a low-cost effective review of the following 6 key areas about your web site:

1. Keyword Analysis: ensures strategic Internet marketing by researching customer-focused keywords and suggesting a list of alternative targeted key phrases
2. Web site coding audit: analyzes your website for title tags, meta tags, and header tags; suggest improvements for meta tags; and site validation
   
3. Search engine placement report: evaluates link popularity in search engines
   
4. Content audit: informs you on the density of  the keywords and keyword prominence; advises you on web site load time and file size; checks the content for the right message reaching your target audience including correct spelling, grammar, currency, and for language of  your target audience
   
5. Accessibility and Usability: ensures that the site has problem-free layout and design; ensures that the code has what the search engines are looking for; and reviews your site to verify that visitors can easily and intuitively find their way around your site
   
6. Link Assessment: corroborates how many sites link to your site; validates links for incorrect or broken links; locates link partners to achieve good quality links to your website, assesses competitor sites, and evaluates outbound link resources for applicability