Every year Press Pass and Sage come out with their football card products that feature players that will be rookies in the upcomng season.  Most of the time these products come out right before the NFL Draft.  I wrote this guide to inform people of when it is a good time to buy these cards and when it is a good time to sell these cards.

Seller's Guide: 

    For those people that want to get the most money out of the most recent Press Pass and Sage football cards the best time to sell is right after the product comes out and before the other card companies such as Topps, Upper Deck, and Donruss/Playoff come out with their products that feature the new rookies that were drafted.  When the other companies come out with their products Press Pass and Sage football cards will drop in price because a lot of people will be going after the cards of the rookies in their new team uniforms.   I am not saying that the Press Pass and Sage cards don't hold their value because the do, it's that people go after the Topps, Upper Deck, and Donruss/Playoff products more after they come out instead of the Press Pass and Sage products.  This goes for singles, packs, and boxes.  (Please see the buyer's guide below)

Buyer's Guide:

    The best time to buy Press Pass and Sage football cards is after Topps, Upper Deck and Donruss/Playoff come out with their products.  When this happens the prices of Press Pass and Sage football cards will drop.  Once this happens you will be able to get star player cards from Press Pass and Sage for a lot less than what they were selling for before the other products came out.  This is a great opportunity for you to get a lot of great cards for a lot less.  Then what you want to do is hold on to those cards until that specific player is doing really well in the NFL and then you can list that Press Pass or Sage card on Ebay and make some money.  Just because the prices of Press Pass and Sage products drop after Topps, Upper Deck and Donruss /Playoff come out with their products doesn't mean that those cards don't hold value because they do.  This goes for singles, packs, and boxes.