Here is an update since all the info on My Coke Rewards appears to be stale...

EBay has forbidden the sale Coke Reward Points but nothing states you can't sell the rewards you receive from the points. This is great since we collect the points for the prizes. If you have tons of points start redeeming them for the cool stuff like Gift Cards (GC), Coupons, Shirts, or Hats and when you post them for auction make sure you put Coke Rewards in the title so we know the origin and it's easier to find on a search. Don't forget to throw in some points to sweeten the pot and you have an auction or Buy It Now most of us would jump on.

Their is a seller that pops up occasionally selling a resource or Guide or ebook and how to obtain and reddeem My Coke Rewards Points. It claims that the buyer will find alternative sources on how to obtain points. He sells it for $2.50 (best offer) to $10, if you come across this guide SAVE YOUR MONEY! I nicknamed the guy Capt. Obvious becuase he presents the informtaion like its top secret. As a courtesy to my brothers and sisters on eBay I'll give you the one paragragh cliff note of his ten page PDF eBook:

You can buy them cheap from people who misspell Coke Rewards on eBay (no longer valid), You can snipe at the last minute before the bidding closes (no longer valid) You can make friends with a Coke Employee or Vending Machine Vendor (Which was 90% of the sellers on eBay), you can start a fundraiser with your church or school for points and buy them for a donation. You get your friends and family involved by asking them to save their caps and points. And finally. drum roll please, I am sure you didn't see this one coming, you can find them in the trash or at your local dump!!!

This guy is great and I do not blame him for trying to make a buck but that was a waste of money. I let him know that it was useless to me and told him how he could make some revisions to make the ebook useful. I didn't want a refund just credit in his ebook. He never wrote back so he took my $2.50 and ran.  

And last but not least, point values have gone through the roof. My favorite item was Blockbuster coupons and gift cards. I guess Coke Rewards has schizophrenic accountants. One day you find items at a tremendous value then you log in a couple of weeks later to find them substantially more expensive. This make it extremely difficult to value your points. Meaning your points have little to no value then you try to buy a gift card or coupon and your points are valued at around 6 to 7 cents a piece. What I am trying to say is that in my opinion points have reached a median value of 3 to 4 cents a piece. Some items are way over priced (in Points) and some items are priced just right. You really need to do your math before you buy. And if your like me that pays with these points using your kidneys (in other words I actually drink the stuff and do not have an alteranate way of obtaing points) you need to consider the VPP ($ Value per Point) before you redeem your points. So buyer beware, unless you get these points for free and you don't mind wasting hours at the keyboard. Then do a little math, check the value of the item on eBay before you make an expensive purchase. 

I hope I didn't waste your time other wise good luck and God Bless!!!