As a born people-pleaser, with a heavy dose of  curiosity about what makes people tick, what I enjoy most about selling on eBay is, first, writing the description of the item I have for sale, and second, packaging the item for mailing.  Both keep the individual item and the buyer foremost in my mind.

One of the first lessons I learned as a beginning bank teller was "Remember, that long line of tired folks is made up of indivduals; make each one feel that no one is more important than they are."  How does this tie in to writing a description of an item I am listing?  I put myself in the potential buyer's place and try to pre-answer the questions they might have about each item...such as size, age, color, original or reprint, any rust and where it's located, etc...so they are as knowledgeable about the item as I am.  I also mention if I lack certain knowledge so they don't have to email me for an answer I don't have.  Doing research on your listed item beforehand is time-consuming, but a time-saver in the end, when you know you've given all the answers that you can in your listing.  Checking out your item in "Completed Listings" may surprise you with how much items are or not selling for.  It can also tell you if there is a heavy stock of the same item that did not sell due to overpricing, lack of information, bad photos, etc.

Some store listings have one blurry gallery photo, a two-line generic description and scads of moving banners trying to intice notice of other items they have for sale. Put up the best photos you can produce; spend the extra .15 and put in a couple different views if it would give the potential buyer a clearer idea of  the condition of the item. 

You might not get rich early by selling only a few items, but if you put a little though, personality and individuality into your listing, I find it makes for more people bringing up your eBay listings to others as a place to return to for a low-key, but thorough approach to selling.  I like to use humor in my listings; I may include a few puns now and then for the reader's and my enjoyment.  I successfully sold an antique Wood Plane, describing it using the form of a poem!

Adding as much information as possible, whether positive or negative about the item, makes me feel that I am truly into selling this product to SOMEONE, and not making the item try to sell itself as it is buried under "See my other store items" ads.   I search for just the right border for the ad, to further enhance the individuality of the item.  Telling potential buyers that my items come from a home with pets lets them know that I care about whether that might be a consideration to their bidding.  People appreciate honesty and less guess work on their part.

I get immense enjoyment in adding just a little extra in the mail to a winnng bidder's package.  One gentleman bought an antique baseball game, so I included a sheet of USPS baseball stamps.  One person won an antique diecast ambulance, so I included a tiny, prepackaged set of band-aids.  A pair of pants was sent with a polished quartz rock.  You might find this adds a little fun in sending out your packages, also.  I make sure the extra item is not going to add more to the shipping cost, but if it did, the enjoyment buyer and seller receive would be worth my paying the extra myself.

Package as if you were mailing the item to yourself...how would you feel if you received a package with the item just floating loose in the box; or wrapped in dirty newspaper.  Stock up on every size and shape box...or tin...you have room to store.  Pick up some Flat Rate Boxes at the post office, along with a stack of Custom Declaration and Dispatch Note forms if you plan on shipping overseas.  Put clear tape over the sender and receiver addressses so if the package gets wet, the addressses won't run.  Lastly, don't jack up the handling charges just to make a much larger profit.  Buyers won't like it and will probably not return to your listings.

My eBay "work out" policy is make the exchange between me and my potential buyers relaxing, knowledgeable, honest, and hopefully add a smile to both our faces in the end.  Happy eBaying!