Fendi is an Italian fashion designer brand founded in 1918, most famous for its selection of shoes and furs. Fendi boutiques can be found all over the world.Today, as part of LVMH Moët Hennessy Louis Vuitton S.A. group, its creative director is Karl Lagerfeld . The sun and ophthalmic collections are not to be missed - luxurious and ultra-feminine, The plastics are rich and sensual - made even more luxurious with the addition of rhinestones. The ophthalmics appeal to both the trendy and classic Fendi consumers, with beautiful detailing, coloring, and feminine eyeshapes that enhance every wearer's features.