CZ, Cubic Zirconia, Simulated Diamond?

These popular alternatives to natural diamonds are not all created equal.  There are many diamond and gemstone simulants on the market, but there is one that clearly outshines and outlasts the rest.

Setting the Standard for Quality

Signity, a joint venture of Swarovski and Golay, is the leading company in the sale of exact-cut gemstones. Signity has over 200 years of combined experience in the science of precision cutting which is reflected in their genuine and created gemstones, cubic zirconia, and Alpinites. Signity's extensive research in this area has revealed the ideal proportions that must be achieved to yield maximum sparkle and shine in their flawless CZ.

With the best refractive index and clarity possible, the Signity stone is the finest simulated diamond your money can buy. Signity stones are cut in perfect proportion to create dazzling sparkle, diamond-bright brilliance, and flashes of white-hot fire. 

Signity's quality standard for CZ has also resulted in the Signity Star, the most brilliant CZ on the market that is second to none.  Signity Star CZ is cut to the specifications of the finest genuine diamonds, and passes the most stringent quality control specifications in the jewelry industry.

Purchasing Fine CZ Jewelry

Signity's Cubic Zirconia gemstones are sold under their own Signity brand name, as well as under the trademarked "Diamonique" brand from QVC.   When purchasing these gorgeous jewelry pieces, you are assured of the quality and look of fine diamonds without the high price tag.